iSpeakEASYblog

Three Things I Learned From This Speaker (and the one thing she was really trying to say)

In BNI or other Networking Groups, Business Presentations, Communication, PowerPoint, Public Speaking, Uncategorized on November 7, 2012 at 9:14 PM

I learned three things from a speaker I heard at a workshop:

  1. Your credibility (and that of the company you represent) is on the line each time you speak.
  2. You may be full of passion, have a wealth of knowledge, and be the best at what you do, but this will be lost if you lack the skills to present these ideas.
  3. Your competitors gain when you have weak presentation skills.

While this was not her topic, this was the message she delivered. And she delivered it effectively and definitively.

It was very simple what she did and I am sure you could do this too (if you really want to). Here is how:

Start with a weak opening  

  • “I am sorry but I am not used to this microphone – can you hear me?”
  •  “The bathrooms are located…”
  • Talk about yourself and why you are qualified to speak

Demonstrate that your slides are more important than the audience

  • “If this was a smaller group, we would have time for you to talk and share. But since it is so large, I want to make sure we have time to go through all the slides”.
  • Speak non-stop for an extended period of time.

Say things that demonstrate you are not prepared

  • “Is the mic working?”
  • “wow – I have never seen that slide before”
  • “This group is larger than I expected “ (even though many seats were empty)

Demonstrate carelessness and lack of preparation:

  • Have your cell phone ring during the presentation.
  • Once it rings, dig through your bag to find it (curse for added effect)

Use poorly designed slides

  • “I know you won’t be able to read this but…”

Yes – the speaker really did all these things (and more) in one presentation. While her words told a story of the great services her company offers, her actions left a different impression.

Regardless how much new business her company may have gained as a result of this presentation, they would have gained more if they backed up their superior product with a professional presentation that enhanced their credibility. At the end of the presentation, there were still a lot of “undecided” prospects -there was still a lot of money on the table.

I hope you do better in your presentations than this woman and that you better match the words you say with the message you deliver.

Here are 5 fast tips to help you present well

  1. Start strong
  2. Pay attention to your audience and allow time for interaction
  3. Prepare. Walk through your slides and test your equipment
  4. Create opportunities for interaction
  5. Turn your phone off

© 2012, iSpeakEASY – All rights reserved

  1. […] Three Things I Learned From This Speaker (and the one thing she was really trying to say) (ispeakeasyblog.wordpress.com) […]

  2. […] Three Things I Learned From This Speaker (and the one thing she was really trying to say) […]

  3. […] Three Things I Learned From This Speaker (and the one thing she was really trying to say) […]

  4. […] Three Things I Learned From This Speaker (and the one thing she was really trying to say) […]

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: